Global President
Shoptalk

Sophie Wawro is Global President of Shoptalk, where she brings together some of the most important people in the Retail Ecommerce industry. She continues to shape the future of retail ecommerce by creating transformative event experiences. With her extensive background in events and technology, Sophie has a wealth of expertise in driving innovation and growth. Prior to joining Hyve in September 2022, Sophie spent several years at Ascential, where she managed the launch of the FinTech event Money20/20 in Europe and served as its Event Director, doubling its revenue during her tenure.

Sophie's leadership has been critical to the success of Shoptalk, Shoptalk Europe, and Groceryshop, which are among the most influential retail and ecommerce events in the world. Her passion for creating groundbreaking event experiences has helped to shape the future of retail and drive meaningful change within the industry.